Luca Franzan

Marketing & Business Development Director - Power Conversion Application
Socomec Group

Presently working at Socomec Group as Marketing & Business Development Director for Power Conversion business application for UPS solutions.

Mr. Luca Franzan began his career inside the Socomec Group in 1987 as technical specialist.  Since 2002 he started handling Marketing and Product Manager for the medium power UPS with the aim to translate the customer market needs into specification for product evolution or new solution realization.  He is fully involved in Modular UPS development at Socomec, providing in-depth product trainings for Socomec’s personnel and customers world-wide.

He has decade experience in development of Socomec’s diversified business application in EMEA & ASIA regions. Over his tenure he handled different positions inside the organization and having huge expertise in design and development of New UPS products for Data Center, Healthcare, Building, Industries & Renewable Energy applications, overall management of all strategic and operational marketing and client relationship activities and possess consummate marketing intelligence skills, pursue new business initiatives, devise strategic business plans to increase Socomec market share globally in UPS business.