Mary Allen

Chief Content Officer

An IT trend watcher for two decades, Mary Allen has covered the full spectrum of IT subjects as analyst, journalist and editor. She began her professional involvement with the IT industry as a freelance research associate with IDC Canada, and branched out 10 years later into the world of IT news journalism. A founding member of the IT in Canada social media website, Mary served as news editor for both web and print media for that organization, creating and posting thousands of articles to the site.

Drawing on her long term experience with IT research and media, Mary now works as managing editor for InsightasS, developing articles for the website as well as custom content on behalf of research clients. She maintains special interest in sustainable IT, contributing regular columns on the subject to Bloomberg BNA.